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Pattaya Daily News

29 May 2009 :: 13:05:08 pm 22102

PDN & Zad Radio?S Recruitment Drive And Plans For The Future.

At Pattaya Daily News (PDN), we regularly employ high calibre trainees as an ongoing policy to constantly bring fresh blood and people with new concepts and ideas into the organization.?
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We tend to have a preference for the young as they often have the most novel outlooks, as we want both the online newspaper and its associated radio station, ZAD, to reflect up-to-date views of the world to interest as many members of our audience as possible.

Two of our most recent trainees are in their final year of a four-year Communication Arts & Psychology undergraduate degree course at Burapha University in Bang Saen and have been with PDN for 2 months, essentially to get practical experience. Their names are Sinee (Big), 27, and Ausanee Sitthisorn, 25; two sisters who are extremely close both chronologically and in their outlooks on life and interests. Ausanee has worked exclusively for ZAD Radio, whereas Sinee has been working on both the PDN online news side, as well as for ZAD radio. Their work with the radio essentially started here, with ZAD Radio. Although Burapha had a local radio catering to the university, neither of the sisters worked for it. They did have some classroom familiarization with the computers and related radio equipment in their Faculty of Communication, previously, but not a great deal.


The sisters are almost like twins in that they share their daily lives and life interests. As can be seen from the foregoing, they are both doing the same course and are in the same year at university. Their interests are similarly shared as regards recreation. They both enjoy going to see and interact with friends up in Bangkok, where they often go together with the gang of 10 or so friends to music venues like the Suan Lot Fai (train Garden), near Chattachuck Market in Lat Prao, and inevitably the Kao San Road. The sisters? interests music-wise are extremely broad, covering virtually every form of popular Thai and Western music, including pop, rock, country, folk, house, trance, dance, romantic and even classical. They use this wide interest-range in their programming of the music on ZAD Radio, which is currently continuous music without breaks, but this will shortly change. It?s Sinee?s dream to become a full-time DJ, but this will have to be shelved for the moment as she and her sister next intend to work for Laemchabang Port Authority in career-oriented jobs.

Mr. Richard White, the new manager-producer of ZAD Radio is extremely pleased with the efforts and enthusiasm of the two sisters and intends to recruit more of the same calibre, especially from universities in the region. Mr. Richard has grand plans for ZAD Radio, which he says will continue for a short time longer under the same name. He intends to make ZAD Radio something radically different to the norm. The radio will seamlessly interface with PDN, using our news sources, so that it will have the most up-to-date news 24/7; a new departure, especially at the weekends. The current format will change to have English main news at the top of the hour, Thai headlines at a quarter-past, followed by Thai main news at half-past and English headlines at a quarter-to. Interspaced with the news bulletins will be special features and Western and Thai adult-contemporary music and contemporary jingles, currently being composed in the UK and Norway, where Mr. Richard worked in the media for a considerable period.

We are very excited about the new dimensions that the new approach will bring, and we are also eager to recruit trainees and assistants to ensure that the combination of ZAD and PDN remains the number one provider of news and music in the region.

Reporter : PDN staff   Photo : PDN staff   Category : Lifestyle

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