Pattaya Daily News

11 September 2006 :: 14:09:05 pm 23112

Pattaya- Homeworks Grand Opening

Home Work Pattaya spent more than 500 Million Baht budget with their grand opening of South Pattaya Branch considering the high demand on Home Décor Market.
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The idea was to be the best shopping mall for house décor products that suits every lifestyle. The newly and high tech shop, largest in Pattaya with an area of more than 34,000 square meters.

Assistant Managing Director, of CRC Power Retail Co., Ltd. Mr. Phong Sagultanak, Management of Homework said that the Grand Opening of Home Work, South Pattaya Branch was held on Saturday 9 September, the company had spent budget for investment and construction approximately 500 million baht. Home Work South Pattaya is a brand new neighboring community that responds to the modern lifestyle.
It will support the expansion of real estate industry and the expansion of home décor and design market in Pattaya City as well as the nearby province such as Cholburi, Rayong, Trat, Jantaburi.

Customer both Thai and foreigners in Pattaya and nearby province will have strong buying power, great favor for quality, get acquainted with the brand name products and are interested in the design and selection of the products.

The company has brought in varieties of products and recommended high-end products of leading brand name. Products are imported by assortment, for example construction tools, water pump, water equipment, lamp and house ware from around Asia, camping equipment from Australia, hardware and paint from America and imported handle, door knobs which are very popular in both Europe and America. Attention are given to the Merchandise Mix Area emphasizing on home décor as it is in accordance with the lifestyle of the customers who like to decorate their house with all the decorative. “Home Décor “ is something a store that has it all which invite customers to come often to buy and doesn’t take much time in choosing.

Product Presentation is the key success in obtaining sales target. Give importance to the display of products in the form of “Show room”, displaying the new products and selected new design especially Kitchen Model, Bath Model for Pattaya Branch. “WE try to make the show room with atmosphere of actual home as much as possible by selecting the materials and equipments that is the same type as housing construction to impress our customers; it is not just a product display like in other showrooms”.

Apart from this is also complete service for house lovers, with interior design, consultation service on housing problem, made to order furniture from genuine wood and free delivery within the radius of 30 kilometers. Western Union Service is also available to make it much more convenient for the customers. The company selects and trains the staff in English conversation and they are able to communicate fluently.

The main factor that the Company decided to invest in opening Home Work South Pattaya Branch was because they are confidence and see the good potential market. Knowing that the local residents both Thai and English have high buying powers. Especially those dealing with the real estate business and interior design. It is expected that when the Suvandhabum Airport will stimulate investment in Pattaya, Cholburi and surrounding provinces the company is positive that the sale circulation for Home Work South Pattaya will reach 50 million baht per month from the sales area of 10,000 square meter. With 5 groups of products Bathroom, Kitchen, Furniture, House Decoration, Construction Tool and Power Buy with are of more than 1000 square meter in Home Work. Products of Power Buys are electronics appliances, such as TV Home Theaters, Washing Machine etc.

Home Work had brought in joint venture companies, which include Power Buy, and Central Retail Companies, which will add attraction to Home Work South Pattaya:

Modern Form has an area of 1,397 square meter with furniture brand name such as WORK PLACE , SOHO, EXCLUSIVE LIVING , KITCHEN, CASABELLA, LIFE and HEALTH & CARE

Jim thomson Factory Outlet sell products on Home Finishing with silk material and high quality decorative items on discount.

Office Depot sells office equipment and provides one stop business service. With office equipments, computers, vast selection of office furniture more than 8,000 items, on an area of 1,300 square meter under the slogan, convenience, speedy, quality and affordable.

B2S Book Shop a place for news information and enjoyment for the new generation, sell Thai Book / Foreign Book, Stationery and entertainment products such as music CD and movies.

And Thanachat & The Thai Millitary Bank.

Re-write:Ava Joyce

Reporter : PDN staff   Photo : Internet   Category : Business News

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