Pattaya Daily News

10 April 2013 :: 09:04:46 am 73238

Bangkok Airways introduces Airline Mascots to tackle young target

Bangkok Airways introduces the airline's 5 cartoon mascots to tackle young target group of kids and teens.
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BANGKOK –  Bangkok Airways introduces the airline’s 5 cartoon mascots to tackle young target group of kids and teens. These 5 mascots will further be developed as products and later created as cartoon animated series to air in Bangkok Airways’ in-flight entertainment and lounges.

Capt. Puttipong Prasarttong-Osoth, Bangkok Airways’ president said “We came up with an idea to have the mascots because we want to expand our target base focusing at younger target group. These 5 characters of the mascots are designed from our actual aircrafts in service using colors and designs that please children”

Each mascot will have his and her unique characters; “SKY” is active, confident, lively and fast. “SUNSHINE” is joyful, humble and cute, “ROCKY” is reserved, strong and warm, “WINDY” is playful, courteous and talkative and “DAISY” is naughty and playful.

Get to know more about Bangkok Airways’ 5 mascots now at www.facebook.com/flybangkokair

Category : Announcement News

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