Pattaya Daily News

25 April 2011 :: 17:04:16 pm 53148

“Samui Big Cleaning Day” On 24th April 2011

The Tourism Authority of Thailand (TAT) and several related agencies have organised a “Samui Big Cleaning Day” on April 24, 2011.
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Participated organisations include Samui Municipality, Samui Tourism Promotion Association, Thai Hotel Association South-East Chapter, Bangkok Airways and other related agencies.

During 26th – 29th March 2011, Koh Samui and other surrounding southern islands were struck by heavy flooding and rainfalls but have now returned to normal.

The purpose of the clean-up day is to revive the tourism industry of the province with local support from businesses such as hotels, resorts, restaurants and other tourism-related businesses. It is a way to announce that Thailand’s southern islands are ready to resume welcoming visitors and tourists.

TAT staff, media and other volunteers from the public and private sectors will clean up the main beaches and roads.

At the same time, a number of tourism-promotion activities will be organised during the upcoming Green Season:

· 2 Amazing Coasts South: 26th – 29th May 2011, a consumer travel fair will be held at the Queen Sirikit National Convention Center in Bangkok to help companies which have been affected by the floods.

· Launch a new website www.travelsouththailand.com listing the routes, locations, and tourism activities in the affected areas as well as promote all other local operators in the unaffected areas.

· Motor Caravan: To be organised in July 2011 along the Bangkok – Surat Thani – Nakhon Si Thammarat route to show that roads have returned to their normal safe condition.

· TAT Golf Challenge 2011 at Surat Thani: To be held at Ratchaprapa Dam in May 2011 to highlight the diversity of golf activities in the southern region.

· Environmental Activities: A Corporate Social Responsibility (CSR) driven activity to be held in June 2011 by building 84 weirs on Samui in order to prevent future flooding in the area.

· Promoting the domestic MICE sector: A group of domestic MICE buyers to be taken on a survey trip in June 2011 in cooperation with the Thailand Convention and Exhibition Bureau to survey the readiness of the region to handle MICE activities.

· Visit South Thailand with TAT and Bangkok Mass Transit System (BTS): Promotional activities on weekdays during the Green Season for BTS Skytrain cardholders, to be co-organised with the Bangkok Mass Transit System and Voyage Magazine.

· Agents and Media Fam Trip: Taking agents and tour operators from various associations as well as media to survey the southern areas and creating opportunities for creating new recovery-themed packages Visit South… Help South to be offered during the Green Season. This will be organised in May and June 2011.

· Cycling Tour: Scheduled in July 2011 to highlight one of the fast-growing niche-markets for cycling enthusiasts along the Chumphon – Ranong route.

During this year Songkran Festival, April 13-17, thousands of Thai and international tourists flooded the southern main tourism attractions such as Hat Yai (Songkhla), Phuket, Krabi, Trang, Satun and others.

The average occupancy rate for the southern region was 60%. Hotels in Songkhla province were all full, but the occupancy on Samui was reduced by 40% compared to last year due to the impact of the rainstorms.

Samui is located in the Gulf of Thailand, approximately 700 kilometres south of Bangkok. Koh Samui or Coconut Island is one of the kingdom’s most famous and popular attractions, becoming the third largest island after Phuket and Koh Chang (Trat Province). A 50-kilometre paved road encircles Samui, making it easy to move around and visit different beaches

by : TAT

Photo : Internet   Category : Lifestyle

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